Ian Ayre has his fair of critics (including this writer), but he has been a guiding force for Liverpool’s financial side since being named the club’s Commercial Director in 2007 and then Managing Director in 2011. He’s help broker some of the biggest sponsorship deals in the club’s history and moved it into the 21st century on the business side.
Now, Fenway Sports Group is rewarding Ayre with another promotion. He has reportedly been named CEO of Liverpool FC.
Fabio Borini is Brendan Rodgers’ first signing as Liverpool manager. He was a top-priority for Rodgers during the summer of 2012, after he was appointed, and the forward made it known he was determined to repay the manager’s faith by skipping the break he was allowed after taking part in the Euros that summer with Italy.
Things didn’t work out as planned for the former Chelsea youth player with Liverpool. Injuries hampered his first season and then he went out on loan last year. None of this has deterred the 23-year-old, though — not even the rumors that he could soon be leaving. Instead, Borini has said he is determined to make his mark on Liverpool and convince Rodgers he is a vital part of his squad.
Liverpool has reportedly put in a bid for Moreno last week and even included midfielder Suso as a makeweight in the deal, but nothing formal has been announced and Liverpool is still waiting to finalize a deal for the 21-year-old Spanish defender.
The Adam Lallana saga continues to roll on. Reports say that the Southampton midfielder has told the club he wants to leave St. Mary’s for a new challenge, which presumably means he wants to jump ship and join Liverpool after the World Cup.